When publishing your book there are many considerations – perhaps one of the aspects that people may overlook though, is the book size! Whilst it may not seem to be a particularly important aspect, the book size – or ‘trim size’ as it is referred to in the industry – can play a large part […]
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Whilst there are many elements to consider when planning a book, if someone mentions to you the topic of ‘book design’, your first thoughts will almost certainly be that they are referring to the book cover – these ‘dust jackets’, as they are known, are what first catches the eye of a prospective buyer or reader as they sit on the shelves in bookstores and libraries!
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Traditionally, getting your book printed would have entailed engaging with an established publishing house willing to take your work and print, publish and distribute on your behalf. As, perhaps, an unknown or unestablished writer, finding a publisher would be, in itself, a difficult task – then, if you were to be ‘taken on’ by a publishing house, the charges and financial overheads for their services would eat very heavily into any monies generated from your book.
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There are many forms of published materials available – different styles of book, magazine, and brochures appropriate for different marketplaces and audiences. Commercial book printing offers a range of services with regards to the design, print, and finish of the different types of books and publications.
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With the ever-increasing progression in online facilities and printing options it has become far easier to get original written work printed and published – whereas previously, if you had written a book, to get it printed you would have needed to be accepted by a publishing house and go through the many judgemental and industry […]
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If you are self-publishing a book, or other substantial document, one of the elements of the process to consider is the book binding method – there are different book binding techniques, but deciding on which is most effective and appropriate for your book is not always straightforward. The book itself is the major consideration, but […]
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One of the most popular trends in print marketing is catalogue printing – whilst the digital marketing arena has offered different formats and opportunities in advertising, the physical printed image still carries a strong marketing impact. Catalogue printing produces strong returns in responses and business generated – here are some details on the most used […]
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After all the hard work and creativity that you’ve put into writing your book, you will want the finished product to look its best, and do your work and effort justice. Getting your finished work into print is a whole different task again, and there are many aspects to consider – whereas, once you would […]
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Lithographic printing is a long-established process within the print industry invented way back in 1798, initially to provide a cheaper alternative to the existing copperplate engraving. Obviously, much progress has been made in that time with modern printing machinery and process providing quicker, cheaper, and better-quality print products. Within the mass of modern digital printing […]
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When delivering a business presentation at a conference, corporate, or marketing event, the main aim is to get your audience to engage with your presentation information and have a positive effect upon them. One way to aid that outcome is to provide printed booklets to include your audience and reinforce your presentation content. Here are […]
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